Guest Blog: Simon Lipson

I thought it might be apt, given that Lucy arranged this blog tour (via Writer Marketing Services), to give my impressions of the tour so far and pass on some tips.

Tip one. Don’t do it. My fingers are sore from writing guest blogs and answering interview questions, my brain steaming with the effort of finding interesting things to say, my eyes raw from re-reading my book to select some apposite extracts. And there are still a few more to do. Aargh! Maybe I made the mistake of opting for the month long tour – 20 blogs; a week might have been better…or a day.

Now I don’t want to put Lucy out of business. On the contrary. She has put the whole thing together with speed and expertise and her attention and advice have been first class throughout. And, being serious for a moment, if you’ve got the time and the stamina, visiting 20 interesting and influential bloggers’ sites has got to be good for getting the message out there about your book. But it’s not a walk in the park.

So, here’s how I’ve tackled my blog tour.

I started with the hosts who wanted to interview me, figuring this would ease me gently into the tour ahead of the more onerous task of writing guest blogs. Four sets of questions to which I knew the answers. Come on. What could be…? Oh, I see, you want me to actually think about something rather than give pat answers? Ok, fair enough. How many questions have you got…10? 10?! You’re kidding. In the end, answering 10 well thought out and often penetrative questions turned out to be quite tricky and time-consuming, albeit, as most interviewees will confirm, there’s nothing better than talking about yourself.

On to guest posts. How many? 12? 12?! That’s harder than writing the bloody book! I tried to write something apposite to each site, but as so many of them had similar themes and readerships (mostly within the erotica, fantasy & romance genres) I soon began to struggle. I could have copied and pasted, I suppose, but I think it only right to come up with something different for each host. After all, they’ve been good enough to invite me to say something, so I owe it to them to be as original as I can. It also occurs to me – albeit this was not a factor – that many followers of one erotica site might well follow another on which I’d also posted, and they wouldn’t want to read the same old stuff again.

Finally, excerpts.  Four hosts asked me to select some passages from the book. This was certainly the easiest element of the tour. I’ve already read extracts at various festivals and libraries so had a good idea about what to select. Even so, in limiting these to around 1000 words, the key question became ‘where do I start and finish?’. It was important to ensure each excerpt was as self-contained as possible, but I ended up providing short explanatory notes where necessary.

There you have it. Not too bad, really. And I’m nearly done. I should stop complaining, go and bathe my fingers in salt water and get back on the case tomorrow. Without wishing to over-egg the pudding, if you’re thinking of going on a blog tour, Lucy should be your first port of call (have I earned my discount now Lucy?).


Song in the Wrong KeyMichael Kenton is a middle-aged man living in middle-class comfort with wife Lisa and daughters Millie and Katia. Drifting complacently towards retirement, Mike’s world is turned upside-down when he is thrown unexpectedly onto the career scrapheap.

While Lisa’s career sky-rockets, Mike slobs around in his track suit playing guitar, rekindling his teenage love affair with pop music. Knowing Lisa wouldn’t approve, he plots a secret ‘comeback’ at a grimy Crouch End bistro where music executive Ben, desperate and out of time, asks if he can enter one of Mike’s songs into the Eurovision Song Contest. With nothing to lose, Mike focuses on Eurovision but quickly finds himself staring down the barrel of low level fame. His crumbling marriage now page five news, he must choose between his musical dream and mending his broken family, a task complicated by the re-appearance of ex-love of his life Faye.

A laugh-out-loud comedy about love, family, friendship and Euro- tack by acclaimed stand-up and comedy writer Simon Lipson.


Simon LipsonSimon Lipson was born in London and took a law degree at the LSE. After a spell as a lawyer, he co-founded legal recruitment company Lipson Lloyd-Jones in 1987. In 1993, Simon took his first tentative steps onto the comedy circuit and has since become an in-demand stand-up and impressionist across the UK, as well as a regular TV and radio performer/writer. His broadcasting credits include Week Ending, Dead Ringers, Loose Ends and Fordham & Lipson (co-wrote and performed own 4 part sketch series) on Radio 4; Interesting…Very Interesting and Simon Lipson’s Xmas Box on Radio 5 and And This Is Them on Radio 2. He is also an experienced voice artiste who has voiced hundreds of advertisements as well as cartoons and documentaries. His first novel, Losing It, a thriller, was published by Matador in 2008. Simon is a columnist for Gridlock Magazine ( His next novel, Standing Up, will be published by Lane & Hart in Autumn 2012.

Twitter: @SimonLipson


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