Guest Blog: KevaD
I’d like to welcome KevaD as my guest as part of the Noble Romance Authors “Timeless Desire” blog tour. Take it away, KevaD…
I’m KevaD, and I really want to thank Lucy for sharing her blog with me today. But most of all, I want to thank you for taking the time to stop by.
I’ll be giving away a $10.00 Noble Romance Publishing gift certificate to a random commenter, so don’t hesitate to leave a thought or two.
Here’s my official Noble Romance Publishing bio:
KevaD is David “DA” Kentner, prolific author of romance, suspense, horror, fantasy, and winner of American Mensa, Ltd’s Calliope magazine 18th annual fiction competition. His weekly column “The Readers’ Writers” in which he interviews famous and soon-to-be-famous authors appears in newspapers across the country.
When not writing, shoveling snow or mowing their 5 acres outside Freeport, IL, he’s trying to explain to his wife the TV has more than SOAP and GAME channels, and pizza really is a necessary and required food group.
Lucy suggested I talk about something, but didn’t offer a single damn suggestion. So, here is a topic near and dear to many of us:
Are video trailers effective?
Two years ago The Wall Street Journal asked that very question.
To no one’s surprise, the answer was a resounding ‘probably not’ – “There is scant evidence . . . that the average book trailer actually has much impact on book sales.”
Consider this; you watch a trailer on YouTube and are interested in the book. Can you click on the trailer to buy the book? No. Read the back cover blurb? No. Read an excerpt? No. Click a link to the author or publisher’s web sites and bookstore? No.
In fact, you have to note the title, author, and in many cases, the publisher, in order to locate where the book is available for purchase.
Not to mention… how did you find the trailer on YouTube to start with?
That’s right – you probably didn’t. Unless you linked to it from an author or publisher’s site that provided all the other information anyway. In which case, you no doubt clicked on the trailer for no reason other than to watch it – entertainment.
As yet, there is no credible method of tracking the impact of book trailers on the average consumer. However, publishers and authors are feeling the need to provide trailers to those very potential customers. Because, after all, many trailers are well-done and quite enjoyable to watch.
Which brings us back to the original question – does the trailer aid in your decision as to which book to buy?
That’s what I hope you’ll share with us today. Please leave a comment and tell us if book trailers weigh in your decision about buying a book.
Now I’ll answer one of my own questions. Can a book trailer impact which book you buy or read?
The answer is a resounding “Yes!” But not in the manner you’re thinking.
Book trailers are a marketing tool – another method of getting a product to consumers. Enter the marketing specialists, such as Circle of Seven Productions.
For a set fee, companies like cosproductions.com will put an author’s trailer in front of 300+ booksellers and 5,000+ libraries – the primary purchasers of books.
That’s correct. Book trailers have added a whole new chapter to the concept of book catalogs.
Does the book trailer ensure the book is well-written or will sell well? Not any more than spiffy cover art can guarantee sales. But it can catch a bookseller or library purchasing agent’s eye. Catching the client’s attention is still the salesman’s proverbial foot in the door.
By the way, Circle of Seven noted on a blog that links to a site where your book is for sale can be implanted with your trailer: “You can indeed make a live link from YouTube. You need to put the http:// in front of the www. in the description area.”
I haven’t tried it. Nor am I promoting Circle of Seven. I needed information regarding trailer marketing, and I stumbled across cosproductions.com. Don’t know how effective or efficient they are at what they do.
So, while I still don’t know if the videos I create are effective marketing tools, I sure do enjoy making them. And I hope you enjoy watching them at my web site http://www.kevad.net/ and on Youtube.
How did you start writing erotica?
The critiquing group ERAuthors accepted me into their fold. They corrupted an otherwise innocent child. I was a literary virgin. It’s all their fault.
Do you use a pen name? Why? And if yes, how did you choose it?
KevaD is my real name Dave K backwards (David Kentner). For me, knowing I was to have my first book published, a gay romantic comedy, was a bit terrifying. After two years of failure, I was actually going to see my work published. The whole event was like walking through a looking glass. The name just seemed appropriate. Besides, most people can’t remember or spell “Kentner.”
Where’s your favourite place to write?
My only place to write is at my desk in a back corner of the living room. When my wife thinks it’s time I show her some attention, she cranks up the volume on the TV. Irritating, but quite effective.
Who is your favourite character from one of your stories and why?
Mike from “Out of the Closet” and “Back in the Closet.” Mike’s genuine. He possesses no frills, no pretences – he is who he is, and doesn’t know any other way to be. He sees only right and wrong, and though he doesn’t always know the best way to handle a situation, his heart and motives are never in question. And he loves Chaz to death, and would follow him to the ends of the earth.
Mike can also climb telephone poles – upside down. That ability is based on a man I knew who used to that for beers.
Which author, erotic or otherwise would you love to meet and why?
Dr. Ervin Laszlo, author of “Simply Genius: And Other Tales from My Life.” A child prodigy, he played piano with a symphony orchestra at age nine. He is the holder of the highest degree of the Sorbonne (the State Doctorate), four honorary Ph.D.s and numerous awards and distinctions, including the 2001 Goi Peace Award (the Japanese Peace Prize) and the 2005 Assisi Mandir of Peace Prize. He has authored or contributed to more than 80 books and is a two-time Nobel Peace Prize nominee. A former professor of philosophy, systems theory, and futures studies in the U.S., Europe, and the Far East, Laszlo is founder and president of an international think tank (the Club of Budapest), as well as the General Evolution Research Group.
With all this man has accomplished, he remains humble, seemingly ordinary, yet his genius and effect on the world we live in may never be truly known or understood. He’d invited me to meet with him for coffee in New York once – I live in Illinois – but logistics and time didn’t permit my traveling there.
I’m nobody special, just a guy who had interviewed Dr. Laszlo once by email for the release of his autobiography. But that’s Dr. Laszlo’s nature, a genuinely nice man who sees humankind as equals. If I have any regrets at all in my life, not being able to share that cup of coffee with this man would be it.
I have two books that were released as part of the Timeless Desire Line.
“Desire Damned”: Satan wants the warrior Taka to bow before him. But Taka bows to no one except his gentle lover Har.
For thousands of years the two men have been doomed to a life of torment. While one walks the earth, the other suffers under the devil’s lash. Their only respite is an occasional night; a random, beautiful, love-filled night, knowing that with the dawn one of them must die in battle and return to Satan’s wrath.
On the war-torn fields of Gettysburg the two lovers are reunited once again. But this time something beyond Hell’s reach has happened. Something so wondrous, Satan may finally get his wish.
“A Dance with Bogie and Bacall”: Radio DJ Scott Kincaid’s first caller of the night is a lady who died forty-nine years ago. The second wants to knock his head off. And he thought falling in love would be easy.
Maureen and Frank Johnson shared the kind of romance most people believe only exists in movies. Until a ballroom fire took Maureen’s life.
Franci Johnson grew up hearing her grandparents’ love story a thousand times and wishes to find the kind of undying love Frank and Maureen had once upon a time.
DJ Scott Kincaid just wants the ghost following him to go away. But Maureen thinks the hunky DJ might be just the answer to her granddaughter’s dreams.
Thanks, everyone, for spending some time with me. Be sure to click the logo to go to the next stop on the tour.
As part of the Noble Romance Authors Blog Tour, we’re giving away some fantastic prizes, including: a Kindle, some fantastic sex toys kindly donated by SexToys.co.uk, gift cards, author swag, eBooks and much, much more. Just leave a comment on this post (please leave your email address in the body of the comment), then hit the next blog on the tour by clicking the button below. If you visit each and every post today and leave a comment, you’ll increase your chances of winning. Good luck!
Also click this button to check out the bonus blogs, where we’ll be giving away some very special prizes!